LOVE AND HAIR CARE WHEREVER YOU GO Our story started in Los Angeles, CA, in 2015, intending to show a new way to the world where you can be blonde and have healthy hair with our first and best seller product, Bond Angel Plex Effect. A multi-cultural professional brand with technologies developed in the United States, Italy, and Brazil by the Genius Cosmetics scientists and best Hair Stylists worldwide, resulting in unique formulas with high performance in the market. BRAÉ consists of a complete hair care line for professionals and final clients, always carrying our slogan as a duty: Love and Hair Care Wherever you Go!